Hi, I'm Lavender.

I’m here to help purpose-driven e-commerce brands (like yours!) thrive in a world that values meaning and sustainability. I believe businesses that care for the planet and make people feel good about their purchases are the ones shaping the future—and I want to help you be a part of it.

 

I’m a lifelong Ecommerce Marketing Specialist. I’m certified by Klaviyo and trained by Copy School by Copy Hackers and by Samar Owais, one of the most notable email strategists in the ecommerce world. I always keep myself updated with all the latest ecommerce and digital marketing news, strategies, and sustainability trends—so you don’t have to.

 

Why work with me? 
 

I’m obsessed with the details that make ecommerce work. Data, insights, customer behaviours, conversion rate optimization, Shopify technologies—these are my playground. I thrive on creating strategies that drive results and help you connect with your customers in meaningful ways.

 

Having worked closely with business owners, founders, and marketing teams, I understand the unique challenges you face. When you work with me, you’re not just getting a service provider. You’re partnering with someone who genuinely cares about your success and respects your brand, your time, and your investment.

 

A purpose-driven approach​

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The more I work with sustainable brands, the more I’ve come to realise how important it is to align our daily actions with our values. That’s why I’ve dedicated my skills and energy to working with businesses that prioritise sustainability. Every campaign I create and every strategy I develop is designed to amplify your message while staying true to your mission. Knowing that my work contributes to a more sustainable future is what keeps me inspired.​