Ecommerce & CRO Strategy Session
My Ecommerce & CRO Strategy Session is designed to empower sustainable, purpose-driven D2C brands like yours. By the end of this session, you’ll have a clear understanding of your brand’s strengths, actionable strategies for improvement, and a roadmap to achieving your growth goals—all rooted in your brand’s mission and purpose.
What you'll get from this session:
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Key metrics analysis: Understand what truly matters by diving into essential metrics—Conversion Rate, Average Order Value (AOV), Customer Retention, Purchase Frequency (PF), Traffic, ROAS, and CAC. I’ll uncover opportunities to enhance your profitability and create sustainable growth.
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Quick wins for conversion growth: Receive actionable recommendations to boost your Shopify conversion rate. These changes will be likely easy to implement and deliver immediate impact.
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Comprehensive CRO audit: From user experience to checkout processes, I identify and eliminate friction points in your store. You’ll walk away with quick fixes and a roadmap of long-term strategies to enhance user trust and drive higher revenue.
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Customer journey mapping:
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As-is mapping: A detailed analysis of how your customers currently navigate your store, highlighting friction points and areas for improvement.
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To-be mapping: A reimagined, frictionless customer journey to optimise engagement and increase LTV.
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Jobs to be done (JTBD) research: Learn what motivates your most valuable customers. Through in-depth interviews, we uncover why they choose your products and how to align your offerings with their needs better.
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Cohort analysis: Understand customer behaviour over time, identify trends, and tailor marketing strategies that resonate with each customer group. This leads to improved retention and higher lifetime value.
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